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“Find out what the majority of people are doing and do exactly the opposite” – Earl Nightengale

This site is to help fitness entrepreneurs … self-employed personal trainers, gym owners, fitness info marketers and the like …. to help more people, make more money and have more fun and freedom in their life and business

Kick Back Life means doing what you LOVE, not what you feel you HAVE to, NEED to and GOT to do

It’s about building a dream fitness business for fun, profits and contribution

As a reader of this site I’ll probably challenge you to think outside of the box and get out of your comfort zone

Follow along, take action and you can have a fitness business that helps you create the ideal life you want and deserve.

A lot of the wisdom on this site may go against everything you’ve heard before, especially if you’ve ever been a trainer working for a big box gym or listen to what 99% of the trainers in the industry have to say about marketing and business

Since most fitness trainers and gym owners struggle with their business and have no idea what they’re doin’ when it comes to marketing, it may not be the best idea to listen to them unless you want to have those same struggles as well

The site will help you build a REAL fitness business

You can see just a few of the success stories this website has created here

The first thing I would do is get on my preferred subscriber list, I’ll send you blog updates and some cool free stuff, starting with The Fitness Profits Road Map

Inside you’re gonna learn all sorts of cool stuff you can put into action right away to take your training business from where it is now to where you want it to be


– 9 ways to get new leads in your fitness training business

– 2 Sales scripts you can just plug right in to help you convert those leads into paying clients

– 3 BIG WAYS to make more money in your training business

Just put in your email address … I promise to never sell it or share it with anyone:


And click here for a list of resources I highly recommend, that can help you grow your training business

Oh… and Who am I?

I’m Big Chris… Chris McCombs that is… I’m the tall funny-looking dude who’s blog this is (=

I’m really not all that interesting, but if you’d like to know more about me, then this blog post will give you a little bit of an idea about where I’m coming from

Or you can check out my personal blog at Hardcore Happiness –  A.K.A. CrisMcCombs.net ( heads up, it’s pretty raw, gritty and uncensored )

Speaking Presenting at 7 Figure Sam Even

Also, here’s a simple graphic I made for you that breaks down how to make more money in your training business

Just do what’s in this info-graphic, now it goes without saying, you gotta dish out quality service and results, and that’s a big part of how you get more referrals and better retention, but on top on delivering kick ass training… do this and YOU WILL MAKE MORE MONEY… Period.

This site is full of posts that break down pretty much everything that’s in this graphic

BTW, here’s a post where I outline what’s in this graphic, and there’s also a link for you to download it: How To Make Money Personal Training


And here’s a list of some important posts for you to read

How To Not Get Your Ass Kicked By Life and Business

Top Fitness Marketing Tips for 2013

How To Grow A Personal Training Business

Breaking The Fitness Business Rules – Advanced

How To Run Charity Boot Camps and Profit Big

Lessons From The June KBL

Declaring War On The Lies That Bind You

Death of a Personal Trainer

Fitness Training in a Crazy World

Beast Mode – Blueprint for Personal Trainers

This One’s Personal

41 Ways to be a Lifestyle Design Badass


* Results are not typical. Advertised results are only typical of people who worked their tails off and followed every one of the fitness marketing strategies and personal training tips that I outline on my site to really explode their fitness business. Also, if you click on a link on my site to someone else's product, there's a good chance I'm makin' a profit off of it, probably even a steep one.