One HUGE mistake most trainers make is that when they put their marketing message out there... ... like on their website, mailers, print ads, lead funnels, squeeze pages, Facebook ads, sales videos, postcards, and email newsletters auto-responders, etc... ... the message is WAY too general and diluted to connect with the right people in a way that's gets them to take action and come in and train with you For example, if a large portion of your target audience is male, but your message talks about getting firm hip and thighs, that's a disconnect Or if your audience is mostly made up of … [Read more...]

